Infographics for a video by Aprobio – the Brazilian Association of Biofuel Producers.
Aprobio needed to explain the figures from its environmental campaign in an easy-to-understand way.
The solution was to create graphics using trees and football fields to convey the scale involved.
The goal was to reassure people by showing that there was no risk while also informing them about precautions and safety measures to be taken near the construction site.